The Influencer (Spanish: La influencer) is a Colombian telenovela created by Héctor Rodríguez Cuéllar and produced by Caracol Televisión. It premiered on Netflix on 13 December 2023. The series stars Mariana Goméz and Juan Manuel Mendoza.
The series follows Maritza, an aspiring influencer who has a speech disorder. She decides to make a viral video to establish herself and help her father, who is struggling financially. Germen, her boyfriend, suggests her to do an extreme stunt, which she agrees to. However, he betrays her during the broadcast and the whole thing goes wrong. The incident tarnishes Maritza's reputation and from then on she has to work hard to restore her image while dealing with the repercussions and her haters on the internet.
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